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Making a Living in Your Local Music Market: Realizing Your Marketing Potential

Making a Living in Your Local Music Market: Realizing Your Marketing Potential
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Making a Living in Your Local Music Market: Realizing Your Marketing Potential

 
SKU:  

0717-WS0301-A04005-0634099248

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You can survive happily as a musician in your local music market. This book shows you how to expand and develop your skills as a musician and a composer right in your own backyard. Making a Living in Your Local Music Market explores topics relevant to musicians of every level: Why should a band have an agreement? How can you determine whether a personal manager is right for you? Are contests worth entering? What trade papers are the most useful? Why copyright your songs? Also covers: * Developing and packaging your artistic skills in the marketplace * Dealing with contractors, unions, club owners, agents, etc. * Producing your own recordings * Planning your future in music * Music and the Internet * Artist-operated record companies * The advantages and disadvantages of independent and major record labels * Grant opportunities for musicians and how to access them * College music business programs * Seminars and trade shows * Detailed coverage of regional music markets, including Austin, Atlanta, Denver, Miami, Seattle, and Portland, Oregon.

 
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Product Details
Author:Dick Weissman
Paperback:278 pages
Publisher:Hal Leonard
Publication Date:April 01, 2006
Language:English
ISBN:0634099248
Product Length:8.92 inches
Product Width:6.06 inches
Product Height:0.72 inches
Product Weight:0.97 pounds
Package Length:8.9 inches
Package Width:5.9 inches
Package Height:1.0 inches
Package Weight:0.95 pounds
Average Customer Rating: based on 2 reviews

Features
  • Published by Hal Leonard 288 Pages

  • (304 pages, 6 inch. x 9 inch.) by Dick Weissman

  • Author: Dick Weissman


Customer Reviews
Average Customer Review:5.0 ( 2 customer reviews )
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Most Helpful Customer Reviews

1 of 1 found the following review helpful:


5get the low-down  Apr 14, 2006 By Arena Connery "Arena"
If you've ever played out and are looking to 'expand your horizons,' (whether in the U.S. or Canada,) YOU NEED TO LOOK AT THIS BOOK! Weissman covers so much in here - the advantages and disadvantages of current music centers (Portland, Austin, etc.) and explains everything from contracts to union membership to record label auditions. One of the best features is that he'll give you the pros and cons of any area - he wants you to find the best fit for YOU (whether its the local music scene or major market scene.) Producing, advertising, financing, record deals, agents, polishing your own music skills - the list goes on and on. AND there are some great appendices - contact information for arts councils, songwriter's associations, performing rights organizations, etc. These lists and other sections of the book also include the Canadian music scene.

0 of 1 found the following review helpful:


5Good Introduction to the Business  Jul 11, 2006 By John Matlock "Gunny"
This book is a good introduction to the local music business. It is really oriented to the musician that is just starting out. What you can expect to find is a fairly complete description of getting started in music. The headline on the back cover says 'You can survive happily as a musician in your local music market.'

I think it might better say you 'might' survive happily. Making a living at any of the performing arts is not easy. You can expect a lot of time spent on non-music activities like marketing yourself, like deciding what kinds of music can sell in your area, and so on. As my daughter said before she entered this business (Broadway), 'it's not something you necessarily want to do, it's something you have to do.'

If you have to do it, this little book will give you a good grounding in what its all about.

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
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